Skills in demand
What employers write in their job ads: the know-how, diplomas and experience they expect.
Data updated on 26 October 2026 at 22:23 (Cotonou time)
The most requested know-how, tools and languages
What can be learned or proven. Click a skill to see the jobs that ask for it.
- French14 % · 1 job in 7
- Prospecting and sales11 % · 1 job in 9
- Social media and digital marketing11 % · 1 job in 9
- Marketing9.1 % · 1 job in 11
- Excel9 % · 1 job in 11
- Office suite (Word, PowerPoint)8.1 % · 1 job in 12
- Customer service7.4 % · 1 job in 14
- English7 % · 1 job in 14
- Accounting (SYSCOHADA)6.5 % · 1 job in 15
- Occupational health and safety5.5 % · 1 job in 18
- Inventory and logistics4.8 % · 1 job in 21
- Web development4 % · 1 job in 25
The most cited personal qualities
Cited by many jobs whatever the occupation: they matter, but distinguish little.
Diploma and experience: what is asked for most often
Most requested diploma
Bac+3 (Bachelor's)
34% of the ads that specify it
Most requested experience
2 to 5 years
57% of the ads that specify it
See the detailed data
Digital tools
- Excel9 %
- Graphic design tools3.4 %
- SQL and databases3.3 %
- ERP (SAP, Oracle…)2.6 %
- Python1.8 %
- AutoCAD and CAD1.1 %
- GIS (ArcGIS, QGIS)0.4 %
Professional knowledge
- Marketing9.1 %
- Customer service7.4 %
- Report writing3.8 %
- Construction3.8 %
- HR and payroll2.4 %
- Taxation1.4 %
- Project management1.4 %
- Procurement0.7 %
- Electrical work0.4 %
Languages
Transversal skills
- Communication25 %
- Teamwork8.8 %
Licences
- Driving licence3.4 %
268 jobs cite no skill from the lexicon.
Education and experience required
The required level is the lowest the employer accepts. “Any level”: all are accepted. “Not specified”: the ad says nothing.
Education level required
- Below secondary school diploma2.8 %
- Secondary school diploma12 %
- Bac+10.4 %
- Bac+2 (2-year diploma)6 %
- Bac+3 (Bachelor's)14 %
- Bac+41.7 %
- Bac+5 and above (Master's, engineer, PhD)2.6 %
- Any level accepted2.4 %
- Not specified58 %
Experience required
- Entry level (under 2 years)3 %
- 2 to 5 years18 %
- 5 to 10 years10 %
- Over 10 years0.3 %
- Not specified69 %
Fields of study cited
- Management and administration12 %
- Sales and marketing8.5 %
- Accounting, finance, audit5.7 %
- Computer science, digital5 %
- Communications, journalism4.7 %
- Civil engineering, construction, architecture2.3 %
- Hospitality, tourism2 %
- Social sciences and humanities1.8 %
- Human resources1.4 %
- Logistics, transport1.3 %
- Agronomy, environment1.3 %
- Law, political science0.9 %
518 jobs cite no field of study.